This year, the Super Bowl WAS better than the commercials (recapped here). Much better. The advertising winner was easily the 2nd one to broadc
ast after kickoff: The Betty White Snickers commercial.
Isn't enough that Madison Avenue ad agency executives are sipping martinis and quipping about "skirts" during the working hours? Do they have to rub Joe Middle Class' misery into our own, weary faces? All of these commercials, designed to seel soap or cars or candy, are just lovely reminders that most of us (and by us I mean me and, most likely, if you are still reading a blog post from a state college writing professor, you) will spend our lives working too hard for too little. But why?